Setting Your Maximum Daily Bid
One of
the most important aspects of setting up an effective Facebook advertisement is
in the maximum daily bid that you are willing to pay. The higher your daily bid, the more exposure
your ad will receive.
You want to start off with a lower bid if you are just getting used to advertising with Facebook, and increase your maximum daily bid as you fine-tune your advertisements for maximum results.
You want to start off with a lower bid if you are just getting used to advertising with Facebook, and increase your maximum daily bid as you fine-tune your advertisements for maximum results.
It’s
important to always keep a pulse on how well your advertisement is converting,
so that you can improve click through rates and overall response.
When you create an advertisement with Facebook, they will suggest a maximum bid based on your advertisements focus and target market (based on your personal configuration and preferences).
When you create an advertisement with Facebook, they will suggest a maximum bid based on your advertisements focus and target market (based on your personal configuration and preferences).
You can
start off by setting your maximum daily bid slightly lower than what’s
suggested and increase it as you improve your advertisements conversion rates
so that you are getting the most bang for your buck!
